另类风格定位奶茶店/广州历新设计

另类风格定位奶茶店/广州历新设计

项目名称：广州奶茶店设计
Project Name：Design of milk tea shop in Guangzhou

主设计师：彭建
Chief designer：Peng Jian

参与设计师：周城林 陈冠
Participating designer：Zhou Chenglin Chen Guan

设计说明：
随着中国市场消费的升级，现下奶茶风盛行，受到许多人的追捧，同时也催生了许多知名的奶茶品牌，该案的客户要求不做隔层，注重环境给客人的感觉，并且不喜欢太多繁琐以及现在千篇一律的装修风格。他们追求大气简洁的同时又能让客户觉得有品位。

于是我们采用黑白为主，用以冷峻干练的简约风格，来打造一个“性冷淡风”的奶茶店。

简约并不是缺乏设计元素，相反，它是一种更高层次的创作境界。理性的布光、理性的做工、理性的格局，每一处细节都经得起推敲，细心搭配，要简约而有质量。

Design notes：
With the upgrading of consumption in the Chinese market, the current trend of milk tea is popular among many people, and it has also spawned many well-known milk tea brands. The clients of this case are not required to make a layer, pay attention to the environment to the guests, and do not like too More cumbersome and now the same style of decoration.

They pursue the simplicity of the atmosphere while at the same time making customers feel good. So we use black and white as the mainstay, to use a cool and simple style to create a "Normcore" tea shop.

Simplicity is not a lack of design elements. On the contrary, it is a higher level of creative realm. Rational lighting, rational workmanship, and rational pattern, every detail can withstand scrutiny, careful matching, simple and quality.

店面总体效果图
Rendering of store

未改造前的原始照片
Original photo before renovation

平面布置图
Plan of layout

水吧台上面的整面墙只留了一个小小的LOGO，和一条置物架，整个墙面没有没有做过多的装饰，在性冷淡的装饰风格中，“留白”是性冷淡风的重要特征。收银台前内置物架暗藏的是白色的光源，白色的光源带来了神秘感。

The entire wall above the water bar has only a small LOGO, and a shelf. The whole wall has not been decorated too much. In the cool and cool decoration style, “white space” is the important thing of cold weather. feature. The built-in shelf in front of the checkout counter is a white light source, and the white light source brings a mystery.

整个空间较为简约干净，金属装饰品，以及锥形的灯具。现代简约中黑白灰所体现的是大气，简洁；而在工业风中，黑色神秘冷酷，白色优雅轻盈，两者混搭交错又可以创造出更多层次的变化。

The entire space is simple and clean, with metal decorations and tapered lamps. In modern minimalism, the black and white ash reflects the atmosphere and is concise; in the industrial style, the black mystery is cold, the white is elegant and light, and the two can be mixed and created to create more levels of change.

休息区椅子是造型独特的金属高脚椅，而靠墙桌上是一条长长的，由铁网焊接而成的留言互动墙，人们可以写下自己想写的。每个人都能看到彼此的想法和生活，给空间增加了交友的渠道。

The rest area chair is a unique metal high chair, while the wall table is a long, interactive wall made of iron mesh welded, people can write what they want to write. Everyone can see each other's thoughts and lives, and increase the channels for making friends.

墙壁上的三幅鲸鱼挂画，显得安静、冷静而又神秘，也将整个空间的格调提升了不少。

The three whale paintings on the wall appear quiet, calm and mysterious, and also enhance the style of the entire space.

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If you like us, please pay attention to know more about us~

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官网链接：www.fulgorbrand.com/

淘宝店链接:https://121666.taobao.com/

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